Get noticed Pussy Cat!

I read a great blog the other day from a friend of mine Jim Randal. He is a very successful entrepreneur, author, and mega corporate real estate owner. He writes about a Tom Jones concert that was coming to town. The Armory was readied for the big event. A thousand folding chairs were set up and a stage was erected. The concert was promoted in the newspapers of all the big towns nearby. The concert was scheduled for 8pm. The bus of musicians arrived at 6pm. And then by 7pm mother nature appeared - A huge blinding snow storm! The roads were impassable and as a result no one could get to the Armory except Jim and some of his farm-boy buddies that lived close enough to walk.

You can imagine how excited they were to see Tom Jones. 1,000 seats in the Armory and only 8 of them occupying the front row. At 8pm the promoter had no choice but to start the concert. You can imagine how awkward - 1,000 chairs - 8 filled - big amplifiers.... The first singer went on stage and sang his song as fast as he could. He couldn't get off the stage fast enough! Same for performers 2 through 10. Only the last singer noticed the 8 filled seats. That was of course Tom Jones! He said "Well, I am very disappointed tonight but I hope those of you who are here will remember me." And he belted out his new then (now famous) song "What's New Pussycat" like he was performing it in front of 10,000 screaming fans. He smiles before he leaves the stage to a standing ovation - of course!

Jim knew that night that he had witnessed something very special - A man who loved what he did so much he gave 110% every single time he performed - wherever and under whatever circumstances.

And here is the message - PEOPLE CAN TELL! People can see when you give all that you have in an effort to greet them in a store, assist them in some way, or answer the phone. And when you do, the sky is the limit! I know for a fact - for 25 years ago, I was a clerk in a supply chain division when the Vice President of the firm happened to hear me on the phone with a client. I was "giving all that I could give on that call" and it got me noticed. From that moment on I was the promoted to the Sales Department ultimately to Director of Sales and now owner of McIntyre.

It may take awhile but your audience will stand on its feet and applaud....just as Jim has been doing for 45 years since he first met Tom Jones.